Blow away the rules of volume! NEW L’Oréal Paris Air Volume Mega mascara is taking your lashes to new heights with Mega volume light as air. Our 1st whipped formula for inflated lashes and up to 10 times more volume*. Our big cushiony brush coats every lash with the Air Volume technology, locking in up to 24h of smudge & flake resistant volume. Lashes are left feeling supple and light as air. Works on various lash types. Whether your lashes are straight, sparse or short, Air Volume Mega mascara got you! *Instrumental Test, 26 participants. Compared to no mascara.